Thursday, November 8, 2012

Art craft tries to keep neon alive


The Julian Road business is one of a handful left in North Carolina that creates neon signs by blowing and bending glass tubes into dramatic curves and shapes, then filling them with gases that glow when electrified.

"Neon is sentimental because it told you where to sleep and showed you places to eat," said Artcraft co-owner Brent Nicholas, a third-generation neon bender. "It was always in the background. Everywhere, you'd see it."Neon is less ubiquitous now, increasingly replaced by signs lit with high-tech LED bulbs.

The change has hurt signmakers like Nicholas and his wife, Paulette, who have owned and operated Artcraft since 1985.At the peak of their business in the mid-1990s, Artcraft employed five full-time neon benders. Neon Light was just about all Artcraft produced.But neon remains their passion.

Brent Nicholas blows the glass, bending the hot tubes to fit a pattern created using computer software. Letters on the pattern are backward, and after more than 30 years of bending neon, Brent can read from right to left as well as he reads from left to right.

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